Strong collocations

heavy traffic, pay attention, highly unlikely.

The rules

  • English says "heavy traffic", also "heavy rain" and "heavy smoker".
  • The fixed pair is "pay attention".
  • "a conscious effort" = a deliberate effort.
  • "highly" goes with unlikely, likely, recommended and successful.
  • A law "takes effect" (or "comes into effect").
  • "a complete failure" (or "a total failure") is the natural pair.

Examples

  • The traffic was very heavy this morning.
  • She pays a lot of attention to detail.
  • He made a conscious effort to stay calm.
  • highly unlikely
  • The new law will take effect next month.
  • The plan was a complete failure.

Quick check

Pick an answer to see the rule behind it.

1.The traffic was very _____ this morning.

2.She _____ a lot of attention to detail.

3.He made a _____ effort to stay calm.

4.Which collocation is natural?

5.The new law will _____ effect next month.

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